📲 How to Do Swipe Up Link on Instagram: Complete Guide
🌟 Introduction
Instagram is one of the best platforms for driving traffic to websites, products, and videos 📈📱
👉 Earlier, Instagram had a popular feature called:
📲 “Swipe Up Link”
👉 Now, Instagram mainly uses:
🔗 Link Stickers
👉 In this guide, you’ll learn how to add links to Instagram Stories easily.
📘 What Happened to Swipe Up Links?
👉 Instagram replaced the old swipe-up feature with:
🔗 Story Link Stickers
👉 Instead of swiping up, users now tap the sticker to open the link.
👉 This change improved:
- User interaction
- Story customization
- Engagement
📱 Who Can Add Links on Instagram?
👉 Good news:
✔️ Most Instagram accounts can now use link stickers.
👉 Available for:
- Personal accounts
- Creator accounts
- Business accounts
on Instagram
🛠️ How to Add a Swipe Up Link (Link Sticker)
📸 Step 1: Open Instagram Stories
👉 Open Instagram app.
👉 Swipe right or tap:
➕ “Your Story”
🎥 Step 2: Create Story Content
👉 Add:
- Photo 📷
- Video 🎬
- Reel clip
🔗 Step 3: Tap Sticker Icon
👉 At the top, tap:
😊 Sticker icon
🌐 Step 4: Select “Link” Sticker
👉 Choose:
🔗 “Link”
👉 Then paste your website URL.
✏️ Step 5: Customize Sticker
👉 You can change sticker text:
Examples:
- Shop Now 🛍️
- Watch Video ▶️
- Read More 📖
📲 Step 6: Post Story
👉 Tap:
📤 “Your Story”
👉 Followers can now tap the link.
📈 Best Uses for Instagram Story Links
🛒 Online Stores
Send users to product pages.
🎥 YouTube Videos
Increase video views.
📰 Blogs & Articles
Drive website traffic.
📢 Promotions
Share offers and discounts.
💡 Tips for Better Link Clicks
🎯 Use Clear CTA
Examples:
- Tap Here 👆
- Learn More 📚
- Buy Now 🛍️
🎥 Use Engaging Stories
Interesting visuals increase clicks.
🔥 Add Motion & Arrows
Guide users toward the sticker.
⚠️ Common Mistakes
❌ Posting broken links
❌ Using too much text
❌ Poor-quality visuals
❌ No call-to-action
📊 Swipe Up vs Link Sticker
| Feature | Old Swipe Up | New Link Sticker |
|---|---|---|
| Action | Swipe | Tap |
| Customizable | Limited | More customizable |
| Availability | Limited accounts | Wider access |
💰 Why Instagram Links Matter for Business
👉 Story links help businesses:
- Increase traffic 📈
- Generate sales 💰
- Promote content 🎬
- Build audiences 🌍
❓ Frequently Asked Questions
📲 Does Instagram still have swipe up?
👉 Mostly replaced by link stickers.
🔗 Can everyone add links?
👉 Most accounts can now use them.
📱 Where is the link option?
👉 In the Story sticker menu.
💰 Are Instagram story links free?
👉 Yes.
📝 Conclusion
📲 Instagram’s old swipe-up feature has evolved into modern link stickers, making it easier for users to share websites, products, and videos.
👉 Whether you’re a creator, influencer, or business owner, using story links can greatly increase engagement and traffic.
🔥 Start using Instagram link stickers today to grow your audience faster!
About the Author
Answer Beam Team is dedicated to providing helpful and informative content on AI, Technology, Career Development, Education, Online Earning, and Digital Trends. Our goal is to help readers stay informed, learn new skills, and make better decisions through practical and easy-to-understand guides.

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